HOSPITALITY: THE CORNERSTONE OF BARE’S BUSINESS SINCE 1987

BARE International was born from the need for mystery customer research at the national and global level. Today, we set the industry standard as the largest independent provider of customer experience research, data, and analytics for companies worldwide.

So why are there still countless reports of unhappy customers constantly on the lookout for a better customer experience? Despite reports showing that 86% of customers are willing to pay more for better customer experience (or CX), it’s shocking that only 1% of product and service providers actually manage to meet these expectations. With competition higher than ever, the necessity to ensure a positive customer experience has become even more relevant in today’s more consumer-demanding world.

DELIVERING EXCELLENCE

We know that for your customers it’s the first point of contact, between for example, the hotel guest and the representative of the hotel, that is the first opportunity an establishment gets to impress and create a lasting great impression. You need to make sure your business is delivering above and beyond expectations, even when you’re not around. Do you know what your customers really experience when they walk through the door?

BARE’s hospitality department supports clients with dedicated program specialists who become brand ambassadors and serve as the main point of contact. A customized formula of mystery calling and shopping, in-store and online audits, e-mailing, and mystery leads reveals how well your employees were trained and how brand standards are executed from the eyes of your customers.

In order to deliver excellence, you need to capture your customer’s feedback to drive meaningful change in your business.

EXPERTS IN HOSPITALITY CUSTOMER EXPERIENCE RESEARCH

BARE International’s hospitality evaluators have strict ethical standards and are trained to methodically assess every area of a property from the reservation call to the valet departure and every point in between.